**Track Host: Marleine van Kampen** In ever-competitive markets, to have the coolest company or product is highest on most CEO's wish lists. Whether your launching a new startup or you are well established using many resources for R & D we all need to be innovative and cool to stay ahead and separate the competition. The talks in this track are kindly provided by [our sponsors](https://gotober.com/2017/sponsors). This track provides an opportunity to share best practice with insights on the latest advancements from proven entrepreneurs and cool companies whose innovative technologies have allowed them not just to float to the top but more importantly stay there. Understand what it takes to be a cool company and continue to develop cool technologies. Topics will range from innovation, getting an idea off the ground, handling growth, having an entrepreneurial spirit and sharing best practice.
Artificial Intelligence & Machine Learning
**Track Host: Preben Thorø & Erik Dörnenburg** The ideas of Machine Learning and Artificial Intelligence have been around since the 1950s, but two trends have led to a surge in interest over the past few years. Many organisations now hold vastly more data about their customers and businesses, and fast connected computers have dramatically increased the processing power available to tackle the processing of this data. In this track we will look at principles, techniques, and examples on how to improve data processing through Machine Learning techniques. This track will also highlight that Artificial Intelligence is not what Hollywood movies make us believe and that machines are not really intelligent in the human sense.
**Track Host: Erik Dörnenburg & Preben Thorø** Smart and connected are the terms used to describe everything, from water meters and coffee machines to cities. No one is surprised that all sorts of device are now online. We control devices from our mobile phones to manage light, heating, and music. In health care devices are connected to provide aggregated data. On a large scale devices communicate with cloud-based systems, allowing for data analysis and orchestration of devices in the Internet of Things. In this world security is more important than ever before; when everything is online and connected, security concerns and threat scenarios impact areas that up until recently were not even considered at risk. Come to this track if you want to know more about the connected world we live in.
Container, Cloud & Continuous Everything
**Track Host: Sven Johann** Ten years after the launch of AWS, the cloud is almost ubiquitous, it is used by significant parts of the industry and more and more organisations move towards cloud native software development. The presence of continuous delivery in combination with the upcoming of containers, microservices, serverless computing or software telemetry is changing the way software is developed and businesses are run. In this track you'll have the opportunity to hear stories of successful implementations of all these new technologies and methodologies as well as being exposed to new ideas in the field of cloud native applications and continuous everything.
The Human Side of Technology
**Track Host: Adam Herzog** When you strip everything else away, the entire world is merely a lot of humans interacting with each other in different ways, professionally and privately. This track looks to give some ideas on how to respect neuro-diversity and how to build your own mindset and move your reality in a positive direction. This is especially relevant in our industry where personalities and thought processes are as interesting and different as snowflakes. Besides a number of “aha moments”, you will leave this track with some tools to take back to the office that hopefully will help you improve work, teamwork and life in general.
**Track Host: Jörg Müller** Programming languages are a topic we can be very passionate about. They can determine how we approach and solve a problem and even how we think about problems. We see new languages coming out regularly - and though many are short-lived - some stick around and become popular. In this track we will look at trends in language development, get introduced to some new and exciting concepts and see how mainstream languages like Java are incorporating some of the concepts from the younger languages.
Architecture Today & Tomorrow
**Track Host: Eberhard Wolff** Getting the architecture right can be the difference between success and failure. After all, software architecture is still the foundation of all software projects. Microservices are the major hype now (and have been for several years) but we want to look deeper into newer trends and see how we can further improve the architecture approach after microservices. At GOTO Berlin, we’ll discuss the fundamentals like distributed systems and Domain-Driven Design that microservices helped revive along with more recent ideas like API Design and replaceable components.
Agile - Are We There Yet?
**Track Host: Julia Dellnitz** Agile software development is a set of principles that everyone has an opinion about. The buzz is over, but what are we left with today? The experts in our industry will give you the necessary status update. We will figure out which new movements, frameworks and tools these "field researchers" have developed lately and what is necessary today in order for teams and companies to excel and bring maximum value to their business and customers. In this track we are asking ourselves: As an industry, have we reached a point where we can say we figured it out? What can we do to move beyond the existing methods and give our agility a boost?
**Track Host: Abraham van der Vyver** In ever-competitive markets, to have the coolest company or product is highest on most CEO's wish lists. Whether your launching a new startup or you are well established using many resources for R & D we all need to be innovative and cool to stay ahead and separate the competition. The talks in this track are kindly provided by [our sponsors](https://gotober.com/2017/sponsors). This track provides an opportunity to share best practice with insights on the latest advancements from proven entrepreneurs and cool companies whose innovative technologies have allowed them not just to float to the top but more importantly stay there. Understand what it takes to be a cool company and continue to develop cool technologies. Topics will range from innovation, getting an idea off the ground, handling growth, having an entrepreneurial spirit and sharing best practice.
IT & Society
**Track Host: Birgitta Böckeler** How is software technology changing our lives? We are always on with our smartphones, connected with people across the globe via social media, get all kinds of information within milliseconds and it doesn't cost us a dime. With the renaissance of AI, many things around us get smart like self-driving cars, household robots, rescue drones, speech recognition or a supermarket like Amazon Go. All this sounds incredibly good and we are happy to live in those exiting times, but there's also a dark side we need to take of: it was never easier for governments or companies to spy on us and violate our right on privacy. The military invests in software-based warfare. Lots of good paid jobs like bank clercks disappear forever because of the internet. Easy working tasks get automated away and new skills are needed in future to not get obsolete in a highly technical society. The IT & Society track looks at the upcoming challenges the society faces and also the responsibilities of us software developers in this digitalized world.